Terms & Conditions

1. Who these terms are with

Clearline AI Pty Ltd (ACN 700 291 130, ABN 60 700 291 130) of Melbourne, Victoria, Australia. By using this website you accept the website terms in sections 2 to 4. If you engage us to provide services, sections 5 to 14 also apply, together with your written quote and any engagement document.

2. Using this website

You may use this website for lawful purposes and to find out about our services. You must not attempt to interfere with the site, gain unauthorised access to any system, scrape it for the purpose of building a competing service, or use it in a way that damages or overburdens it.

3. Information on this site is general only

We publish guides, research summaries and commentary, including material on the Spam Act 2003, ACMA requirements and lead response research. It is general information, prepared without knowing your circumstances. It is not legal advice and should not be relied on as legal advice. Compliance obligations differ between businesses and jurisdictions and change over time. Get your own advice before making decisions based on anything published here.

Calculators and worked examples on this site produce estimates based on figures you enter. They are illustrations, not forecasts, and are not a guarantee of any result.

4. Intellectual property and third-party links

The content, design and code of this website are owned by us or our licensors. You may read and share it, but you may not reproduce it commercially without our permission. Where we link to third-party sites or cite third-party research, we do not control that content and are not responsible for it.

5. How we engage

We do not sell off a price list. Every engagement is scoped on a call and then quoted in writing. A quote is an offer capable of acceptance until its stated expiry, and no contract exists until you accept it in writing. Your quote sets out the scope, the monthly figure, the implementation fee, your included call and message allowance, the rate for usage beyond it, and the minimum term. Payment terms are: REPLACE—PAYMENT-TERMS.

6. AI voice and SMS agents, how responsibility is divided

This is the section worth reading properly. Our systems contact and converse with your customers on your behalf, and the law places obligations on both of us.

What we are responsible for

• Building message and call flows that include sender identification and a working opt-out mechanism, so they are capable of complying with the Spam Act 2003.
• Configuring the system so opt-out requests are actioned and the contact is suppressed from further commercial messages.
• Configuring voice agents so callers can tell they are speaking with an automated system and can reach a human.
• Where call recording is enabled, configuring a notification at the start of the call.
• Operating and supporting the system as described in your engagement document.

What you are responsible for

• Consent. You warrant that every contact you provide to us, or that enters the system through your channels, may lawfully be sent commercial electronic messages , and that you hold records evidencing that consent. We build compliant flows; we cannot verify how you obtained a number, and we do not.
• Accuracy and lawfulness of your data. That you are entitled to give us the contact data you give us, and that doing so does not breach any law or any agreement you have with those individuals.
• Your content. The accuracy of the information you ask the system to convey, your services, pricing, availability, and any claims made to your customers.
• Call recording decisions. Whether recording or transcription is enabled, and ensuring that is lawful in the States and Territories you operate in. Requirements differ by jurisdiction. We will configure to your instruction and will tell you what we understand the position to be, but the decision and its consequences are yours.
• Your own privacy obligations. Including having a privacy policy that accurately describes the use of automated calling and messaging in your business.

Data handled on your behalf

Personal information about your customers that passes through a system we operate remains yours. We handle it on your instructions, for the purpose of operating your system, and we do not use it for our own purposes or disclose it except as needed to run the service or as required by law. At the end of the engagement we will return or delete it on your written request. Our handling is described in our privacy policy.

What AI cannot do

AI voice and text agents are very good at consistent, fast, first-contact handling. They are not a person. They can misunderstand an unusual request, mishear a word, or handle an emotionally difficult call less well than you would. We build escalation paths for exactly this reason. We do not warrant that the system will handle every interaction correctly, and you should keep appropriate human oversight of the work it books.

7. No guarantee of results

We do not guarantee any particular number of leads, bookings, conversion rate or revenue outcome. Results depend on your market, your pricing, your capacity, your reputation and how you handle the work the system brings you, most of which we do not control. Any figures discussed in scoping, published on this site, or produced by our calculators are estimates and illustrations only.

8. Third-party platforms

Our systems are built on third-party infrastructure, including CRM, telephony, messaging and AI model providers. Those services occasionally fail, change, or impose their own terms and rate limits. We are not liable for outages or changes caused by a third-party provider, though we will work in good faith to restore service or find an alternative.

9. Confidentiality

Each of us will keep the other's confidential information confidential and use it only for the purposes of the engagement. This does not apply to information that is public through no fault of the receiving party, or that must be disclosed by law.

10. Intellectual property in what we build

We retain ownership of our underlying methods, templates, tooling and know-how, including anything we developed before or outside your engagement. You own your data, your brand assets, and the content you provide. Your rights to use the configured system are as set out in your engagement document.

11. Your rights under the Australian Consumer Law

Our services come with guarantees that cannot be excluded under the Australian Consumer Law. Nothing in these terms excludes, restricts or modifies those guarantees. Where we are permitted to do so, our liability for a failure to comply with a consumer guarantee is limited to resupplying the services or paying the cost of having them resupplied.

12. Liability

Subject to section 11, and to the extent permitted by law: neither party is liable to the other for indirect or consequential loss, loss of profits, loss of revenue, loss of anticipated savings, or loss of data; and our total aggregate liability arising out of or in connection with the services is limited to the fees you paid us in the twelve months before the event giving rise to the claim.

You indemnify us against claims arising from your breach of the warranties in section 6, in particular claims arising from messages sent to contacts for which you did not hold valid consent, or from a call recording decision you instructed.

13. Term, suspension and termination

The minimum term and notice period for your engagement are set out in your quote. We may suspend or terminate the service if fees remain unpaid after reasonable notice, or immediately if we reasonably believe the system is being used unlawfully, including to send messages to contacts who have not consented or who have opted out. On termination we will return or delete your data on written request.

14. General

These terms are governed by the laws of Victoria, Australia, and both parties submit to the non-exclusive jurisdiction of the courts of that State. If any provision is unenforceable it is severed and the rest continues to apply. We may update these terms from time to time; the version published here at the time you accept a quote governs that engagement.

15. Contact

Questions about these terms: jared@clearlineai.com.au, or see our privacy policy for anything about personal information.